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House Wellness Foods

House's wellness arm behind Ukon no Chikara and C1000.

The House Foods group's health brand behind C1000 and Ukon no Chikara (turmeric).

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Brand facts

Founded
2006
Headquarters
Hyogo, Japan
Parent / operator
House Foods Group
Origin
Japan

About House Wellness Foods

The health-foods company of the House Foods group. It markets long-sellers like the vitamin-C drink C1000 and the turmeric shot Ukon no Chikara, and pursues probiotic research (e.g. the L-137 strain).

What sets House Wellness Foods apart

Its strengths are convenient drink-format functionality, big-group distribution and long-seller brand power.

Ingredient sourcing

Formulates vitamin C, turmeric and probiotics into drinks and foods.

Manufacturing & quality

Produced under a major food group's quality systems.

Certifications & testing

  • Domestic food quality systems
  • Foods with Function Claims (select products)

Signature products

  • C1000 (vitamin C drink)
  • Ukon no Chikara (turmeric)
  • L-137 probiotic supplement

Focus categories

  • Vitamin C drinks
  • Turmeric / liver care
  • Probiotics
  • Functional drinks

Price positioning

Low-to-mid — value in convenience and availability.

Where to buy in Japan

Available at convenience stores, drugstores, supermarkets, Amazon.co.jp and Rakuten Ichiba.

Best for

People who want easy vitamin C or turmeric in a drink.

Things to keep in mind

Drinks can contain sugar, and doses vary by product.

Prices are sample data. Check the retailer's site for the current price.